When we experience something (a phenomenon) our self-perception that this is familiar or new is typical. If familiar this is because we have experienced similar processual units of activity in the past, from which we try to make sense of the current phenomena. If it is new then that means our recognition of the phenomena is not causing a replaying of previous experiences from which we can understand what to do now. These processual units of past experiences can be articulated from our own prior experiences, or from the experiences of others expressed to us through narratives. We are not only having an experience of an experience but also performing a new meaning based on re-construction.
BRUNER, E.M. (1986) Experience and Its Expressions. In: V.W. TURNER & E.M. BRUNER, ed(s). The Anthropology of Experience. Chicago: University of Illinois, pp3-30.
ABRAHAMS, R.D. (1986) Ordinary and Extraordinary Experience. In: V.W. TURNER & E.M. BRUNER, ed(s). The Anthropology of Experience. Chicago: University of Illinois, pp45-72.